Internet Marketing for Lawyers Tip
One of the most critical parts of your law firm Web Marketing strategy should be to focus on obtaining links from other legal websites to your main law firm website. We recommend that our clients do not buy links, or swap links via automated link swapping programs.
Our strategy that has proven consistent results is to network with webmasters or law related sites to give you links without having to give them one in return.
So how do convince someone to give you a link for free? ALL webmasters care about their visitors, and they are always looking for valuable websites that would provide their visitors with informative content . this can be very helpful to your firm as search engines will see these links as a reasonable and valuable link.
Link building is a very critical techinique because it still drives higher search term rankings. But here are a few things to consider as the algorythms have changed.
- Instead if focusing on the nymber of links, focus on getting highly relevant sites to link to your sites.
- Link swapping is now virtually a waste of time and effort unless you are targeting highly relevant sites.
- Link purchasing can be an effective practice although it can be risky and doesn’t offer long term benefit.
Building superior content can build your online reputation. This will surely get people to link to your site.
