Posts Tagged ‘Law-Firm-Marketing-Scams-on-the-Rise’

Law Firm Marketing Scams on the Rise – a Must Read for Lawyers

Tuesday, September 15th, 2009

As the market grows and demand peaks for Web marketing services there will unfortunately be an increase in the number of Web scams. We have seen an explosion of new law firm Web marketing companies popping up on major search engines.

Here are a few pointers to make sure you are dealing with a legitimate company.

1. Read their About Us page. Surprisingly many “expert” law firm marketing companies do not list any employee names on their website. This is a huge red flag.

2. They use a none company related domain name such as Sony.com. They will use one that contains keywords but no company name that you can research.  Here is an illustrative example “Law-Marketing-Example.com.”

3. They use a private URL. This means when you check to see who owns the domain to do some background check on the company, there is no name listed or contact information. Another major red flag!

4. They do not list references or reference existing customers! Now, we like to maintain privacy for our customers as well but not to list any customers at all is a red flag.

5. How about no mailing or physical address listed on the website?

The bottom line is this. When a company is this secrative about the principles of the company, who manages or is employed by the company and references there is a reason for it. I certainly would never call or contact any company that presents itself anonymously. The reasons are too numerous to list.

Click here to view our About Us page or call James Greenier at (769) 218-6099 to discuss your firm’s marketing needs.