Unfortunately many law firm website never will fulfill their potential as lead generation medium. In fact, most law firms settle for no real return-on-investment from their firm website. We have found working with over 3,200 law firms, a properly implemented website can become a powerful resource for generating lawyer leads.
Here are a few key factors in having a successful lawyer website:
- Drive qualified visitors to the website.
- Present a compelling firm message.
- Pre-qualify the web visitor.
- Convert visitors into leads and new clients through strong call to action.
Typical law firm websites convert between 1 to 7% of visitors into leads and new clients. We specialize in developing sites that far out-perform the average. In fact, our clients generally experience conversion rates of 7%-15% and sometimes even higher.
