Attorney Directories – An Objective Review

Let me start by saying there are way too many lawyer directories online to mention. For over 8 years, I have worked for the top 3 legal directories on the Web and I have been paid very well to do comprehensive competitive reviews of nearly 100 of the most trafficked attorney directories. 


The bottom line is – they are replacing the phone book market quickly. There will be a day when a $500 attorney directory listing will cost as much as a yellow page display ad. I promise.

Factors in determining which attorney directories are the best bet.
1. Which directories consistently show up in the search results? Run searches for your city, state, county and practice areas along with lawyer or attorney. For example: Dallas Texas Divorce Attorney

2. How many other law firms are listed? Don’t fret if there are only one or two firms listed. If the attorney directory is ranking well in several key word phrases for your area this may be a great opportunity. Many law firms wait until there are too many competing law firms in a directory before they make the leap of faith.

3. Ask for references or call firms listed within the directory. This is a common practice and many firms will be happy to share their experiences unles you are a competitor.

4. Find out if the lawyer directory offers a top position. Buy it if #s 1-3 are positive.

5. Do they track results? Is there a way to measure the results of your listings? If so, another great positive indication that the attorney directory you are evaluating is a real opportunity.

6. How long have they been in business? I prefer directories with search engine history. Look for directories with 5 or more years online.

Contact us for any specific questions you have about attorney directories.

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